A Negroni simply isn't a Negroni without Campari. The other two pillars of this epic 1:1:1 aperitif cocktail are, of course, gin and sweet vermouth. Unsurprisingly then, as the quality and popularity of pre-bottled cocktails is on the rise, Campari have produced their own bottled Negroni. It's made with Campari, London dry gin and, presumably, Cinzano Rosso.
Classic bittersweet fruit, juniper and herbaceous refreshment with a fraction of the effort or expense on separate bottles.